Saturday, 7 January 2012

“How To...” Videos for 2012

If you're anything like me instruction manuals usually get thrown out with the rest of the packaging and the first place you turn to find out how something works, how to fix something or how to learn a new skill or technique is to get online and head to YouTube.

With this in mind we launched our “How To...” series on Labyrinth Studios TV. Working with local companies, these films are designed to be practical demonstrations rather than just 'talking heads'. Showing real professionals (doing what they do best) using the products they make and demonstrating the services they provide. And not only are our “How To...” videos a great way for businesses in Cornwall to get exposure on the worlds second biggest search engine (and improve their Google ranking in the process) but they are also a great way for Cornish companies to get low cost video content for their web & social media sites. Our “How To..” videos can cost as little as £60 each.

(Prices for an equivalent corporate video shoot start at approx. £350.)

In 2012 we aim to produce a series of “How To...” videos each month designed with a particular theme in mind and, as it's Valentine's Day in a few weeks time, Love is in the Air during February.

We're looking to produce “How To...” guides for -

  • Preparing a romantic meal

  • Creating a sexy hair/make-up look

  • Mixing intoxicating cocktails and making sinful desserts

  • What to wear for your big date

  • and many more...

Anything with a romantic, indulgent or slightly sexy feel to it - if you have an idea for a romantic “How To...” video get in touch. Especially as all our romantic “How To...” videos produced/released in February will receive a 25% Discount.


  • 1 Video – Normal Price £100 / with Discount £75

  • 2 Videos – Normal Price £75ea. / with Discount £56.25 each

  • 3+ Videos – Normal Price £60ea. / with Discount £45 each

We're interested in hearing from any fashion & beauty companies, bars & retaurants or any businesses in Cornwall looking to help spread the love.

Call Icarus Films (UK) on 01209 718842 or email for more details

Future “How To...” themed months:

February – Love is in the Air – a series of romantic “How To...” guides for Valentine's

March – We Mean Business – with the end of the financial year, guides on “How To...” improve your business, your office and your website

April – Spring Clean – the perfect time to clear out that clutter and make those repairs

May – Out in the Garden – green thumbs at the ready in these “How To...” guides on planting and maintaining your garden (and making the most of that fresh produce)

June – Summer is Here – everything you need to know for the perfect Summer, from pitching a tent to firing up the BBQ

July – On Your Marks, Get Set, GO! - “How To...” get sporty in the run up to the Olympic games.

August – Festival Time – time to release your inner artist for the festival season with a series music and performance How To's

September – Back to School – everything you need to know as the world heads back to school and college (including our essential “Student Survival Guide” for Freshers Week)

October – tbc

November – tbc

December – tbc

(Icarus will be offering a 25% discount for themed videos each month. So if you or anyone you know is looking for some video content for their website and has an idea for a “How To...” guide get in touch today – 01209 718842 or email

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